Timing
Prizes
Rules
Logo Download
Judging
Eligibility
Copyright Ownership
Winner Notification
Terms and Conditions
Concept
For over 20 years, Adobe® Photoshop® software has allowed its users to push the boundaries of visual experience. What began as an engineering graduate student’s side project has evolved to become the industry gold standard in digital imaging and the most widely used creative product family in the world. Every day, users turn to Photoshop® applications to organize, refine, manipulate, and showcase digital images—often in ways never been seen before.
In partnership with Cut&Paste, Adobe now turns to our talented communities of graphic designers, web pros, photographers, animators, and motion graphics designers to offer a challenge: Compose an engaging animation or motion graphic video incorporating the Photoshop brand logo that illustrates the theme of “See What’s Possible.” We look for work that breaks new ground, work that is visually unbelievable and can be adapted for use in different (shorter) time increments. Above all, we look for a visual expression of the idea "Photoshop: See What's Possible." Submissions should not exceed 15 seconds in duration and should incorporate and close with the Photoshop See What’s Possible logo, and should be adaptable for different time increments. Submissions must predominantly employ Adobe® Photoshop®, Flash®, and/or After Effects® in their creation.
Five submissions will be chosen as Finalists by a panel of prestigious judges invited by Cut&Paste and Adobe®. Subsequently, Adobe will select one of those five finalists to be awarded the Grand Prize of $20,000 (USD) and Adobe® Creative Suite 3 Master Collection®. In addition to the Grand Prize, the winning submission will be featured in Adobe’s Photoshop® marketing campaigns.
In support of the challenge, all submissions will be publicly showcased on the Cut&Paste website where contestants may share information about their submissions and themselves with their fellow designers, recruiters, or fans. We hope the sharing of all the work will inspire us as much as the challenge itself. Additionally, all visitors may vote online for their favorite submissions for the People’s Choice Prize. The winner of the popular vote receives Adobe® Creative Suite 3 Master Collection®.
Timing
Contestants may submit entries on http://swp.cutandpaste.com beginning February 15, 2008, and ending on March 20, 2008. All entries must be submitted no later than 11:59 p.m. Pacific Daylight Time on March 20, 2008.
Prizes
Four Finalist Prizes
Each finalist will receive (1) licensed copy of Adobe® Creative Suite 3 Master Collection® (retailed at $2,499).
Grand Prize Winner
In addition to winning $20,000 (USD) and (1) licensed copy of Adobe® Creative Suite 3 Master Collection® (retailed at $2,499), the Grand Prize winning submission will be used in Adobe® corporate marketing materials and programs, including:
- Featured on adobe.com
- Available as a screensaver for community download
- Showcased at Adobe® tradeshows and seminars
- Intro to Keynote speeches, etc
- HTML email, banners
- Demos
- Article in Adobe® Magazine
People’s Choice Prize Winner
The People’s Choice Winner will receive (1) licensed copy of Adobe® Creative Suite 3 Master Collection® (retailed at $2,499).
** Note: It is possible for a single work to win both the Grand Prize and People’s Choice Prize
Rules
- Contestants must meet terms of eligibility.
- All submissions must be original works, created no earlier than February 1, 2008.
- The work must be created predominantly with Adobe® Photoshop®, Flash®, and/or After Effects®.
- You may use third-party applications and/or plug-ins to produce your work, but the majority of the work must be executed within an Adobe application (Photoshop®, After Effects®, Flash®, etc.)
- The work does not need to contain overt Photoshop® themes or elements (such as tool panels or layer windows), but should simply display striking imagery Photoshop® inspires and enables one to create.
- The work may contain any combination of motion graphics, animation, visual effects, or live action video to express the theme.
- Submissions should be no longer than 15 seconds in duration. There is no minimum duration, but work should be adaptable for use in different (shorter) time increments.
- Submissions must incorporate or at least close with the Photoshop® See What’s Possible logo as described in Adobe Photoshop Logo Treatment (below)
- If invited to be a Finalist, each entrant(s) must submit a DVD-ROM with their submission in either QuickTime or AVI format with accompanying original digital files in Adobe® software format, including flv or swf file formats.
- File dimensions should be 720x480 or 640x480.
- Submission videos may contain sound or music tracks, but they will not be considered during the judging process for the Grand Prize or the Finalist Prizes.
- Submissions may not be dynamic nor interactive at runtime.
- Submissions containing copyrighted material, video, or sound are subject to disqualification and removal from the Cut&Paste website.
- Contestants may submit more than one work.
- Teams, companies, and firms are allowed to enter a submission, but each submission must be accompanied by a primary contact that meets the eligibility criteria. Individuals may submit entries as individuals and/or as part of a team.
- Submissions may not be updated or modified. Submissions may be deleted and re-submitted, but all comments and voting would be lost.
- Entries that contain any content that is pornographic in nature, lewd, or sexually explicit will be disqualified.
- Cut&Paste and Adobe reserve the right to disqualify or remove any submissions it deems in violation of the Rules or Terms & Conditions of the Challenge.
Adobe Photoshop Logo Treatment
The Adobe Photoshop logo may be modified and incorporated however you wish, but the final treatment of the logo in the submission must abide by the following preferred layout and treatment specifications:
Please make sure the logo appears with the correct trademark symbols – a ™on the “P,” a ® on the word, “Photoshop,” and a ™on the tagline.
Logo Download
The Photoshop logo is available for download on the profile pages of registered users.
Judging
Grand Prize Selection
Once the submission period is completed, Cut&Paste will manage a vetting/selection process to narrow the review group to 30 entries to be given to the judges’ panel. The judges will then score each of those entries and through tabulation, the Top 5 entrants will advance as Finalists. The 5 Finalists will be submitted to Adobe who will select the Grand Prize winner.
Submissions will be judged on:
- Originality of concept
- Effectiveness in expressing the “See What’s Possible” theme
- Quality of execution
- Ability to visually and emotionally engage its audience
- Adaptability for use in different (shorter) time increments
People’s Choice
All eligible submissions will be available for voting on the Cut&Paste web site. Anyone may view the submissions and any registered users may add comments to any work or vote for their favorite submissions for the People’s Choice Prize. While one can vote for more than one submission, one can only vote for each submission once. People’s Choice voting will run from February 15, 2008 through 11:59 pm Pacific Daylight Time, March 31, 2008. At the end of this period, the single submission with the most votes will be named the People’s Choice Winner. In the event of a tie at 12:00AM, April 1st, the vote will be extended until the next vote is counted.
Eligibility
The challenge is open to all individuals age 18 years or older who hold citizenship in the United States, Canada, United Kingdom, Ireland, Switzerland, Germany, Austria, Sweden, Norway, Finland, Denmark, The Netherlands, Belgium, Italy, Australia, New Zealand, Japan, Korea, Singapore, Taiwan, Hong Kong, China, India, or Turkey. Teams, companies, and firms are allowed to enter a submission, but each submission must be accompanied by a primary contact that meets the eligibility criteria. Individuals may submit entries as individuals and/or as part of a team.
Copyright Ownership:
By submitting an entry by a sole creator to a category, Contestant warrants that Contestant is the sole designer, creator, and owner of the artwork, including all visual and auditory components, or has permission to use copyrighted components, and further warrants that the artwork does not contain information considered by Contestant's place of business or any other third party to be confidential. By submitting an entry by a group of creators, the contestants warrant that they jointly designed, created, and own the visual and auditory artwork or have permission to use copyrighted components, and further warrant that the artwork does not contain information considered by contestants’ place of business or any other third party to be confidential.
Winner Notification and Verification:
The Grand Prize winner along with the 4 additional Finalists will be announced on April 2, 2008 at Adobe® Photoshop® World.
The People’s Choice winner will be announced on April 2, 2008 on swp.cutandpaste.com and Adobe® Photoshop® World.
Winners are subject to verification of citizenship, age, and any other eligibility requirements as of April 2, 2008. Winners shall provide Adobe with an invoice in the amount of the prize(s). Winners shall also be responsible for any taxes, fees and local tariffs, as applicable.